Vakrangee has emerged as a leading player in India who has been at the forefront of driving Financial and Social inclusion in the country. Vakrangee has over the years developed a unique Asset Light franchisee model which taps local rural entrepreneurs and provides them with right technology platform offering a multiple line of products and services under one roof. These rural level Franchisee outlet act as a Digital convenience store called as Vakrangee kendra . Grant Thornton has done a detailed study and released a report on Financial Inclusion and Rural India - Banking & ATM sector in India . The report mentions that the Financial Inclusion initiatives by the government have witnessed tremendous success over the years with 35.27 million accounts opened under the Pradhan Mantri Jan Dhan Yojana (PMJDY). Approximately, 80% of the PMJDY accounts have a RuPay debit card linked with them. RuPay card s market share increased from 0.6% in 2013 to over 50% in 2018, thereby making it the largest payment card network in the country.
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