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With India boasting the world s second-largest internet user base of 881 million, the country is poised to become the third-largest online retail market by 2030. This growth is fueled by a rapidly expanding internet user base and a thriving digital economy. The report envisions India leading the charge in online shopping, with an estimated 500 million shoppers by 2030. Factors contributing to this growth include soaring internet access, projected to reach 87% of Indian households by 2025, particularly driven by mobile internet usage, and a growing online shopper base across rural and urban areas.

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